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Sculpt. Lift. Hold.

Engineered to hold. All day.
No sag. No compromise.

Discover the BraThe Science →

Breasts change.
Most bras don't.

80%
women experience sagging after breastfeeding
70%
of women are wearing the wrong bra for their needs
95%
of women experience breast movement during activities
90%
of breast support depends on bra construction and fit
Your support, redesigned.
Engineered for post-nursing bodies
Shop the collection →
Based on clinical studies and post-partum body research

"After my second baby, I wore three different bras a day trying to find one that actually held. I didn't know what I needed — I just knew nothing worked."

#BraScienceTest researcher
The Bra Science Lab

Where the science
became real.

Before the bra reached the world, it went through a live lab — attended by mums, tested by experts, witnessed in person. Three rigorous tests. Real bodies. Real conditions.

⬡
Live Lab Event
⬡
Live Lab Event
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Live Lab Event
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Live Lab Event
01
Stretch & Recovery Test
Fabric elasticity under repeated load — does it return to shape?
✓ Passed
02
Support Load Distribution
Weight distribution across cup structure during movement
✓ Passed
03
Weight Distribution Test
Even load across straps, band, and cups under full figure conditions
✓ Passed
04
Yoga & Dynamic Movement
Live yoga session — shape, position, and comfort observed in real time
✓ Passed
▶
Event Highlight
60-second reel from the Bra Science Lab
Real women · Real movement · Real results
Bra science

Three principles.
One bra that holds.

The Sculpt & Lift Bra is designed around how your body actually moves, breathes, and changes.

Graphic — anti-sag structure diagram

Anti-Sag Structure

Engineered panels distribute weight evenly and provide lasting support without compression.

↳ Lab-tested: balanced support
Graphic — Lenzing modal fibre cross-section

Lenzing Modal Fibre

Natural beechwood fibre that stays soft, breathes beautifully, and maintains fibre integrity through washing and wear. Unlike synthetics, it doesn't stretch out — so neither does your shape.

↳ Lab-tested: stretch & recovery test
Graphic — moisture wicking illustration

All-Day Comfort

Modal absorbs moisture 50% better than cotton and releases it fast. No clamminess at hour eight, no irritation against post-nursing skin. Comfort that doesn't degrade as the day goes on.

↳ Lab-tested: 12-hour skin comfort
Beechwood-sourced Lenzing Modal
Based on clinical studies and post-partum body research
Anti-sag structure lab-tested
Full coverage · D cup & beyond
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Product photography
Sculpt & Lift Bra — hero shot

Sculpt & Lift
Detail shot 1
Detail shot 2
Model shot
Introducing

Sculpt
& Lift Bra

Anti-Sag · Full Coverage · Lenzing Modal

For new mums, full figures, active lives. Bra Science engineering + natural fibre.

Anti-sag engineered structureHolds cup shape through movement and long wear — tested in the lab, proven in life
Lenzing modal — beechwood fibreNaturally soft, breathable, and shape-retaining through every wash
Full coverage, no compromiseDesigned for D cup and beyond — specialist fit for fuller figures
All-day freshnessModal breathes and wicks — comfortable from morning to evening
Shop NowFind Your Size →
🌿 Lenzing modal — sustainably sourced beechwood fibre. OEKO-TEX® certified.
The real-life test

10 women.
7 days. No script.

#BraScienceTest

After the Bra Science Lab, we sent the bra to 10 real women. Not to review it — to test it. Three experiments. Seven days. Every verdict unscripted, every result their own. Here's what they found.

👤
Priya, 34
12-Hour Wear Test
▷ Watch verdict
👤
Ananya, 29
Move Test
▷ Watch verdict
👤
Meera, 38
Skin & Freshness
▷ Watch verdict
👤
Rhea, 31
12-Hour Wear Test
▷ Watch verdict
👤
Kavya, 33
Move Test
▷ Watch verdict
👤
Divya, 27
Skin & Freshness
▷ Watch verdict
👤
Nisha, 36
12-Hour Wear Test
▷ Watch verdict
👤
Aisha, 30
Move Test
▷ Watch verdict
👤
Sana, 32
Skin & Freshness
▷ Watch verdict
👤
Tara, 35
12-Hour Wear Test
▷ Watch verdict
Real verdicts

They tested it.
Here's what they said.

All verdicts unscripted. 10 women, 7 days, 3 tests. This is what the bra earned — not what we asked them to say.

"I wore it for 13 hours on a school run day. At 8pm it looked exactly like it did at 7am. I've never had a bra do that."

— Priya, 34 · Mum of two
12-Hour Wear Test

"The move test was where I expected it to fail. It didn't. Yoga, quick run, afternoon chaos — it held through all of it."

— Ananya, 29 · New mum
Move Test

"The modal against my skin at the end of the day — no itching, no clamminess. That's the thing I'll keep coming back for."

— Meera, 38 · Full figure
Skin & Freshness Test
Ready?

Your body deserves
bra science.

The Sculpt & Lift Bra — now available in M, L, XL and beyond. Tested in the lab. Proven in life.

Shop the Sculpt & Lift BraWatch all 10 verdicts →

Aroosh(Arabic)

Aroosh means 'the first rays of the sun,' symbolizing new beginnings. It signifies warmth and light.

Gender Girl
Name Type Unique
Religion Islam

Leave a comment

Numerology

Hey, your baby’s name adds up to Number

7

Aroosh Name Personality

  • Deep thinkers, calm, analytical
  • Love learning, solitude, and truth

Lucky Elements

    Sounds: “Ma”, “Na”, “Va”, “La”

    Colors: Purple, Grey

    Days: Monday, Wednesday

    Friendly Numbers: 2, 7

Helpful Tips Based on Your Number

Names with thoughtful meanings and totals of 7 or 2 are best.

Comfort picks loved by HOZ moms

Shop comfortable maternity innerwear
Shop comfortable maternity innerwear
Nursing friendly feeding tops with discreet zipper access
Nursing friendly feeding tops with discreet zipper access
Stylish maternity and feeding dresses for pregnancy and beyond
Stylish maternity and feeding dresses for pregnancy and beyond
6-in-1 versatile nursing covers for private breastfeeding
6-in-1 versatile nursing covers for private breastfeeding

Mom Reviews

Similar Names

Arorangi

Ascending towards the heavens

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